Starbucks has announced that starting November 7, customers in U.S. and Canada company-owned and operated stores will no longer pay extra for customizing their beverage with non-dairy milk – including soymilk, oatmilk, almondmilk and coconutmilk.
The company announced via email and on its website that, “We’re embracing all the ways you enjoy Starbucks. We’re happy to announce that starting next week on November 7, we’ll no longer charge extra to customize your beverage with your favorite non-dairy milk – like soy, coconut, almond and oat.
At the heart of the Starbucks Experience has, and always will be, the ability to customize beverages and our baristas’ expertise in helping you find, and craft your Starbucks beverage. Substituting non-dairy milk in a handcrafted beverage is the second most requested customization from our customers, behind adding a shot of espresso. When this change goes into effect on November 7, almost half of our customers in the U.S. who pay to modify their beverage at company-operated stores will see a price reduction of more than 10%.
So, whether you’re craving a latte or macchiato, you can order your drink, your way, with your milk. It’s just one of many changes we’ll be making going forward, changes that all have the same thing in common. You.” Photo courtesy Starbucks.