Bethesda

Frankie’s On The Park to Return to Maryland For October Pop-Up

Frankie’s on the Park , the premier destination for tween and teen fashion, is thrilled to announce its upcoming pop-up at Bethesda Row from October 3 through October 13, 2025.

Per the press release: Frankie’s on the Park has long been a favorite among tweens and their families in Chicago and Los Angeles, and has built a devoted following in the DC metro area through a series of in-home trunk shows and a previous pop-up at Bethesda Row several years ago. This fall, Frankie’s is returning to Bethesda Row for a longer stay, bringing even more opportunities for DMV-area girls to shop, style, and connect with the brand in person.

“We are so excited to come back to Bethesda Row and the D.C. area,” said Frankie Burik Bird/Director Of Growth. “Over the years, we’ve loved hosting trunk shows and meeting so many amazing girls and families across the DMV. This time, we’ll be here for a longer period, which means more time to shop, style, and hangout IRL together!”

The pop-up will showcase Frankie’s signature mix of trend-forward and age-appropriate fashion, accessories, and gifts for fan favorite brands, along with exclusive styles and fun surprise in-store experiences and activations. Shoppers can expect everything from everyday staples to special-occasion looks — all curated to inspire confidence and celebrate personal style.

Event Details:

  • When: October 3 – October 13, 2025
  • Where: Bethesda Row (4808 Bethesda Ave, Bethesda, MD 20814)
  • What: Frankie’s on the Park Pop-Up Shop featuring curated collections for tweens

Bethesda Row is proud to welcome Frankie’s on the Park back as part of its ongoing commitment to offering fresh and family-friendly shopping experiences for the community. For more information, please visit https://frankiesonthepark.com/ or follow along on Instagram at @frankiesonthepark.

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