Per Montgomery County: Montgomery County Alcohol Beverage Services (ABS) is launching an ad campaign to raise awareness about the dangers of under-21 alcohol access and consumption. Starting this month, ABS will place public service advertisements on bus shelters and bus taillights to deter under-21 alcohol use and reduce adolescent access to alcohol.
The bus shelter ads will be placed near high schools and feature the phrase “under 21 drinking can lead to alcohol addiction.” The Ride On bus taillight ads will be placed on upper county routes and feature the phrase “60% of kids who drink get their alcohol from family and friends.” Ads will run for six weeks and include a QR code that can be scanned for more information on reducing under-21 alcohol use and access to alcohol as well as other prevention resources.